Documentation
AEO Spotlight answers one question with evidence: when people ask AI about your category, how is your brand represented? It monitors the answers, shows who AI names instead of you and which sources it cites, and turns the gaps it finds into content you publish on your site or CMS. These guides show you how to wire that into your site, CMS, and data stack.
What the platform covers
These guides are about wiring AEO Spotlight into your stack. The product itself is broader than the content pipeline they describe:
- Monitoring — real queries run on a schedule across 8 AI answer engines; every answer is scanned for your brand, your competitors and the sources cited. → AI visibility monitoring
- Competitors — who AI recommends instead of you, per platform, with share of voice. → Competitor intelligence
- AEO Score — a five-factor score tracked over time, so you see direction rather than a one-off snapshot. → AEO Score
- Content Studio — turns a gap into a brief and a GEO-optimized draft, gated by an AI fact-check before anything publishes. → Content Studio
- Site Audits — scores any page for the signals that make it retrievable and quotable. → Site audits
- Search Intelligence — the actual AI answers, the sources cited, and real Google demand side by side. → Search intelligence
- Agent Control & the Public API — permissioned automation with an audit trail on every action. → Agent control
The content pipeline these guides cover
Every piece of content that AEO Spotlight publishes flows through the same pipeline. You plug into it at the point that matters to you:
- Publish (you receive it). When the Content Studio publishes to a webhook destination, the platform POSTs a signed, versioned JSON document — the
PublishPayload— to your endpoint. You upsert it by slug and return the live URL. → Receive content via webhook - Index (get crawled now). Right after a successful publish the platform pings IndexNow, so Bing, Yandex, Seznam, Naver and other participating engines crawl the fresh URL immediately. → Set up IndexNow
- Google demand (find what to write). Connect your Google Search Console property to surface real queries with impressions but no ranking page — these become content opportunities in the Content Studio.
- Verify & automate. Read mentions, citations, the AEO score and every gap's status over the public API, or subscribe to events (
content.published,content.cited, …). → Public API quickstart
Guides
Receive published content via webhook
Accept AEO Spotlight's published articles on your own site or CMS. Create a webhook destination, verify the HMAC-SHA256 signature, understand the full payload schema, and return the live URL.
Set up IndexNow
Make freshly published pages crawlable right away. Generate a key, host the {key}.txt file, and let AEO Spotlight ping IndexNow for you on every publish.
Connect Google Search Console
Pull real search demand into Search Query Intelligence: connect a property, review staged content gaps, and turn them into Content Studio opportunities.
Public API quickstart
Get a scoped API key, call /api/v1 with X-API-Key, run async jobs with idempotency keys, and subscribe to signed webhook events.
Who each guide is for
| If you are… | Start here | Then |
|---|---|---|
| A site owner publishing to your own site/CMS | Webhook integration | Turn on IndexNow + connect Search Console |
| An agency publishing to client sites | Webhook integration (one destination per client) | Public API to report mentions, citations & gap status |
| A CMS / developer building a receiver | Webhook integration (schema + receiver examples) | IndexNow + Public API |
| An SEO team feeding real search demand into content | Google Search Console | Public API for programmatic review |
More resources
- Full machine-readable API reference:
/openapi.json(interactive:/swagger). - Agent-native index:
/llms.txtand/llms-full.txt. - Ready-made calls: the Postman collection.
- The product's API landing page: aeospotlight.com/developers.