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Citations keeps the answers your monitoring runs actually collected: the exact question, the engine that answered, the page it cited and the date. Open a row and the receipt is there — what the AI said, whether your brand was named in it and how confident that reading is. Brand Gaps lists the questions where your brand was absent and a competitor you track was named instead, and the Timeline tab charts citations per day. Paid monitoring covers 8 engines (ChatGPT, Gemini, Google AI Overviews, Perplexity, DeepSeek, Grok, Claude and Microsoft Copilot).
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Each row carries the query, the engine, the page that was cited and the date. Open the evidence and you read the AI answer itself, the source URL and title, and whether that source was matched straight from the answer or found in the query window — never a bare number with no receipt.
Being mentioned and being linked are different facts, so they are reported as different facts. An answer can name your brand, cite a page of yours, do both, or do neither — and a page of yours cited without your brand in the answer is not counted as a mention.
Brand Gaps is the other side of the same data: the prompts where your brand was not found and a competitor you track was cited in its place. Other names the answer mentioned are listed separately, with a one-click add, so the gap list only counts rivals you actually chose.
The Timeline tab opens with a citation history: how many citations landed on each day of the last 30 days, split between cited publications, AI-answer mentions and Google organic results, with a per-engine view underneath. The counts stay apart and are never added into one score.
Every gap has a create-content action that opens it in Content Studio with the question, the rivals named and the cited sources attached as the brief. Once a piece is published, the same gap carries a coverage state — not started, draft, awaiting verification, cited or stale — so the list and the workspace agree.
Open any row in Brand Mentions, or the Evidence action on a timeline card. The dialog shows the exact question, the AI answer in full, the source URL and title, and how the link was matched — straight from the answer, or found inside the query window. It also prints the result ID, so the receipt points back to the run that produced it.
No. A citation means the answer used your page as a source. The brand verdict is separate and says whether your name appeared in that answer and how confident the detection is. Cited and named are reported independently, so a source page that never names you is visible as exactly that.
They come from prompts where your brand was not found in the answer but a competitor you confirmed was cited instead. Names the answer mentioned that you do not track yet are listed separately, with a one-click add, so the gap count reflects the rivals you chose.
Yes. The Citations view exports as CSV for a spreadsheet, PDF for a client-ready document or JSON for your own pipeline, following the filters you have applied.
No. Citations and Brand Gaps are built from the answers your monitoring runs collected. Search Console demand is a separate, optional signal, read on the Search demand page.
