Platform · Search demand

See the search demand AI is answering without you

Connect Google Search Console and AEO Spotlight places the demand you already have — impressions, clicks and average position per query, measured by Google — next to what AI answer engines do with the same topics, measured by us. The two sit side by side with a clear separator, and are never added together.

Real AI queries · no credit card · 3 free checks a day

Search demand dashboard showing data-freshness notes, then a Trends chart of on-site sessions and conversions labelled "Measured by GA4", with a page-performance section below.
Google demand and on-site results sit side by side — each figure labelled with how it was measured, and never blended.

What you get

Real demand, measured by Google

Search Console supplies the queries your site already appears for, with impressions, clicks, click-through rate and average position over a rolling 28-day window. It is first-party data from the engine itself — not a modelled estimate.

The AI answer beside it, never blended into it

For the same topics you see whether AI answer engines mention or cite you. Google demand is a measured fact about your own site; our AI reading is a different instrument — so the two are juxtaposed, never summed into one number.

Every number carries its method

A chip states how each figure was produced — “Measured by Google” for Search Console, “Measured by AEO Spotlight” for our own monitoring — so an estimate can never be mistaken for a measurement.

On-site results, at the page level

Connect Google Analytics 4 (where enabled) and each landing page carries its sessions and conversions beside the Google demand it earns and whether AI cites it. It joins on the page URL, never on a keyword, because GA4 has no query attribution.

Demand that becomes a decision

Each demand gap — a query with impressions but no page of yours ranking in the top results — flows into Content Studio as a reviewable suggestion you can approve into a brief and a draft.

Why you can trust the data

  • The connection is read-only: AEO Spotlight requests read access to one Search Console property and never writes to it.
  • Freshness is stated on the surface, not buried: Search Console data usually arrives 2–3 days late, and imports cover a rolling 28-day window.
  • Not a rank tracker: Search Console provides demand and average position, not tracked keyword rankings over time — and the page says so.
  • Google demand is never added to, averaged with, or used to causally explain our AI-visibility numbers. They are two instruments and are shown as such.

Questions

Is this a keyword rank tracker?

No. It surfaces the search demand your site already has — impressions, clicks, CTR and average position from Google Search Console — and pairs it with what AI answer engines do on the same topics. It does not track your keyword positions over time.

Do you combine Google’s numbers with your AI numbers?

Never. Google Search Console is a first-party measurement of your own site; our AI monitoring is a separate instrument that records what AI answer engines say and cite. They are shown side by side with a clear separator and are not added, averaged or merged.

What exactly do you import from Google?

Your Search Console organic query demand over a rolling 28-day window: impressions, clicks, click-through rate and average position, per query and per query-by-page. It is classified into content gaps, on-page lifts and title/CTR fixes.

Do I need Search Console connected to use AEO Spotlight?

No. AI visibility monitoring, competitor tracking and Content Studio all work without it. Connecting Search Console adds demand data, which makes your content suggestions demand-led rather than AI-gap-only.

Are other data sources supported?

Yes. Google Search Console supplies the query demand, and Google Analytics 4 (where enabled on your deployment) adds on-site sessions and conversions per landing page on the Search demand page — joined on the page URL, never on a query, because GA4 has no query attribution. Bing Webmaster Tools and estimated third-party sources are on the roadmap and will appear as clearly labelled columns, never as a blended score.